Designing clarity where systems get complex
Designing clarity where systems get complex
Designing clarity where systems get complex
product & service designer
grounded in behavioural insight
product & service designer
grounded in behavioural insight
see my work
see my work












What guides my work
"I'm working with cognitive psychology principles to structure workflows that reduce errors, support rapid decision-making, and clarify complex system logic.”
"I'm working with cognitive psychology principles to structure workflows that reduce errors, support rapid decision-making, and clarify complex system logic.”
Design in action
Most of my experience comes from B2B platform and consulting environments, where I have worked closely with product and engineering teams to structure complex workflows and systems.

clarity at scale
Restructured core workflows on a B2B SaaS platform used by 9,900+ users daily, clarifying system logic and shaping product direction.
Reduced task-level errors by ~30% and improved workflow completion time by ~40% through usability testing and early beta analytics.
Where: Delogue PLM
Industry: B2B SaaS · Product Lifecycle Management
Timeline: 4 months (2025)
Role: Lead Product & Systems Designer
Focus: Workflow Mapping · Information Architecture · Usability Testing · Product Direction
Product & Systems Design
coherent experiences across touchpoints
Designed and aligned cross-touchpoint interaction patterns within a complex product environment, grounding decisions in behavioural research and cognitive principles.
Improved coherence and learnability across key flows by restructuring interaction logic and validating changes through user feedback.
Where: Delogue PLM
Industry: B2B SaaS · Product Lifecycle Management
Timeline: 3 weeks (2025)
Role: Lead Product Designer
Focus: Interaction Design · Experience Strategy · Behavioural Structuring
Experience & Systems Design
building trust through system design
Mapped and structured a multi-stakeholder civic ecosystem to clarify how young people engage with complex participation processes, revealing where uncertainty reduces confidence and identifying clear opportunities to improve engagement pathways.
Where: Independent Research
Industry: Public Service & Civic engagement
Timeline: 2 weeks (2025)
Role: Service & Systems Designer
Focus: Service Ecosystem Mapping · Decision Pathways · Trust Signals
Service Design & Ecosystem Mapping

coherent experiences across touchpoints
Designed and aligned cross-touchpoint interaction patterns within a complex product environment, grounding decisions in behavioural research and cognitive principles.
Improved coherence and learnability across key flows by restructuring interaction logic and validating changes through user feedback.
Where: Delogue PLM
Industry: B2B SaaS · Product Lifecycle Management
Timeline: 3 weeks (2025)
Role: Lead Product Designer
Focus: Interaction Design · Experience Strategy · Behavioural Structuring
Experience & Systems Design

building trust through system design
Mapped and structured a multi-stakeholder civic ecosystem to clarify how young people engage with complex participation processes, revealing where uncertainty reduces confidence and identifying clear opportunities to improve engagement pathways.
Where: Independent Research
Industry: Public Service & Civic engagement
Timeline: 2 weeks (2025)
Role: Service & Systems Designer
Focus: Service Ecosystem Mapping · Decision Pathways · Trust Signals
Service Design & Ecosystem Mapping
Information Architecture
Information Architecture
Design System
Design System
B2B SaaS
B2B SaaS
Journey & Workflow mapping
Journey & Workflow mapping
Product Design
Product Design
Workshop Facilitation
Workshop Facilitation
User Research
User Research
Systems Thinking
Systems Thinking
Service Design
Service Design
What I bring to the table
Clarity, structure, and behavioural insight applied to complex products and services.
What I bring to the table
Behind the screen
Behind the screen
German by origin, Copenhagen by choice. I studied at the University of Duisburg-Essen and Københavns Universitet - and stayed for the curiosity, the sea, and the way design conversations unfold here.
German by origin, Copenhagen by choice. I studied at the University of Duisburg-Essen and Københavns Universitet - and stayed for the curiosity, the sea, and the way design conversations unfold here.
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
about me
about me

In love with evening walks!

In love with evening walks!

In love with evening walks!

Enjoy snowboarding

Enjoy snowboarding

Enjoy snowboarding

Hi, it's me :)

Hi, it's me :)

Hi, it's me :)
Still got questions? I've got answers.
Still got questions? I've got answers.
FAQs
FAQs
FAQs
Still got questions? I've got answers.
Still got questions? I've got answers.
Still got questions? I've got answers.
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?






