Designing clarity where systems get complex
Designing clarity where systems get complex
Designing clarity where systems get complex
product & service designer
grounded in behavioural insight
product & service designer
grounded in behavioural insight
see my work
see my work
What guides my work
"I use principles from cognitive psychology to shape workflows that help people move faster, make confident decisions, and avoid costly mistakes in complex systems."
"I'm working with cognitive psychology principles to structure workflows that reduce errors, support rapid decision-making, and clarify complex system logic.”
Design in action
Most of my experience comes from B2B platform and consulting environments, where I have worked closely with product and engineering teams to structure complex workflows and systems.
Delogue PLM · B2B SaaS · 2025
clarity at scale
Led a 4-month initiative to restructure a complex B2B platform used by 9,900+ daily users around real workflows rather than org-chart logic.
Replaced org-chart navigation with task-driven architecture, reducing onboarding friction and increasing user confidence.
Lead Designer
Information Architecture
Service Design
JTBD
read case study
coherent experiences across touchpoints
Designed and aligned cross-touchpoint interaction patterns within a complex product environment, grounding decisions in behavioural research and cognitive principles.
Improved coherence and learnability across key flows by restructuring interaction logic and validating changes through user feedback.
Where: Delogue PLM
Industry: B2B SaaS · Product Lifecycle Management
Timeline: 3 weeks (2025)
Role: Lead Product Designer
Focus: Interaction Design · Experience Strategy · Behavioural Structuring
Experience & Systems Design
building trust through system design
Mapped and structured a multi-stakeholder civic ecosystem to clarify how young people engage with complex participation processes, revealing where uncertainty reduces confidence and identifying clear opportunities to improve engagement pathways.
Where: Independent Research
Industry: Public Service & Civic engagement
Timeline: 2 weeks (2025)
Role: Service & Systems Designer
Focus: Service Ecosystem Mapping · Decision Pathways · Trust Signals
Service Design & Ecosystem Mapping
Delogue PLM · B2B SaaS · 2025
coherent experiences across touchpoints
Designed and aligned cross-touchpoint interaction patterns within a complex product environment, grounding decisions in behavioural research and cognitive principles.
Improved coherence and learnability across key flows by restructuring interaction logic and validating changes through user feedback.
Lead Designer
Experience Strategy
Behavioral Structuring
Interaction Design
read case study
Research project· 2025
building trust through system design
Mapped and structured a multi-stakeholder civic ecosystem to clarify how young people engage with complex participation processes, revealing where uncertainty reduces confidence and identifying clear opportunities to improve engagement pathways.
Independent Research
Ecosystem Mapping
Service Design
Decision pathways
read case study
Information Architecture
Information Architecture
Design System
B2B SaaS
Journey & Workflow mapping
Product Design
Product Design
Workshop Facilitation
Workshop Facilitation
User Research
User Research
Systems Thinking
Service Design
Service Design
What I bring to the table
Clarity, structure, and behavioural insight applied to complex products and services.
What I bring to the table
Behind the screen
Behind the screen
German by origin, Copenhagen by choice. I studied at the University of Duisburg-Essen and Københavns Universitet - and stayed for the curiosity, the sea, and the way design conversations unfold here.
German by origin, Copenhagen by choice. I studied at the University of Duisburg-Essen and Københavns Universitet - and stayed for the curiosity, the sea, and the way design conversations unfold here.
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
Complexity cannot always be removed, but it can be structured. Good design should make things easier to understand, not just look impressive.
Outside of work, you will usually find me swimming, snowboarding in winter, shooting analogue photos, or somewhere at a music gig :-)
about me
about me
In love with evening walks!
In love with evening walks!
In love with evening walks!
Enjoy snowboarding
Enjoy snowboarding
Enjoy snowboarding
Hi, it's me :)
Hi, it's me :)
Hi, it's me :)
Still got questions? I've got answers.
Still got questions? I've got answers.
FAQs
FAQs
FAQs
Still got questions? I've got answers.
Still got questions? I've got answers.
Still got questions? I've got answers.
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?
What kind of work do you focus on?
Are you a service designer or a product designer?
What environments do you thrive in?
What does good design mean to you?
How can I get in touch?
